CPM’s Active Selling programmes deliver a real conversation between our clients’ brands and their customers.
Active selling is the most interactive marketing tool available. CPM provides our clients with the ability to communicate with all 5 senses of their customers simultaneously when they are most ready and able to make a purchase.
CPM’s active selling teams educate through lively, enthusiastic demonstrations, illustrate with a range of mechanics to engage shoppers, removing barriers to purchase and increasing sales and brand loyalty.
93% of shoppers agreed that sampling encouraged them to make an unplanned purchase. Sampling is the perfect way to disrupt automaton shopping behaviour. Over 80 years ago, CPM pioneered in-store sampling and since then no one has handed out more sample and full size products to shoppers around the world.
CPM’s Retail Activation boosts sales because 71% of consumers like to try before they buy. Our creativity, superior coverage and deep and extensive category experience mean CPM’s ability to launch and manage retail activation campaigns is second to none.
Looking for promotional people to host your next event? Whether it’s a product launch party, holding a fundraiser or other event CPM provide fully trained staff who can act as brand ambassadors for your brand.
Cookie generated by applications based on the PHP language. This is a general purpose identifier used to maintain user session variables. It is normally a random generated number, how it is used can be specific to the site, but a good example is maintaining a logged-in status for a user between pages.
In order to use this website we use the following technically required cookies
These cookies allow the website to remember choices you make (such as your user name, language or the region you are in) and provide enhanced, more personal features. These cookies can also be used to remember changes you have made to text size, fonts and other parts of web pages that you can customize. They may also be used to provide services you have asked for such as watching a video or commenting on a blog. The information these cookies collect may be anonymized and they cannot track your browsing activity on other websites.
Cookie associated with sites using CloudFlare, used to speed up page load times. According to CloudFlare it is used to override any security restrictions based on the IP address the visitor is coming from. It does not contain any user identification information.
Cookie associated with sites using CloudFlare, used to identify trusted web traffic.
These cookies collect information about how visitors use a website, for instance which pages visitors go to most often, and if they get error messages from web pages. These cookies don’t collect information that identifies a visitor. All information these cookies collect is aggregated and therefore anonymous. It is only used to improve how a website works.
This cookie name is asssociated with Google Universal Analytics - which is a significant update to Google's more commonly used analytics service. This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session and campaign data for the sites analytics reports. By default it is set to expire after 2 years, although this is customisable by website owners.
This cookie name is associated with Google Universal Analytics, according to documentation it is used to throttle the request rate - limiting the collection of data on high traffic sites. It expires after 10 minutes.
This cookie is installed by Google Analytics. The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the website is doing. The data collected including the number visitors, the source where they have come from, and the pages visited in an anonymous form.
These cookies are used by Youtube, Google, Twitter, and Facebook to deliver adverts that are relevant to you and your interests. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaign.